Monthly Archives: July 2017
It’s interesting what people will latch onto.
I didn’t name “Owen’s Law.” I think that was Keith J Davies of Echelon Game Design, though someone might have done it before him I didn’t notice. And I certainly didn’t turn it into a hashtag. That was definitely Lucus Palosaari, project manager over at Fat Goblin Games. So I’m using their terms, because not doing so seems disrespectful, but I’d be just as happy to see the idea spread without having my name attached to it.
So whatever you call it, the rule is this. “If you mention a product you sell or make money from, link directly to where people can buy it.” The broader application of the rule can be stated as “Make it easy for people to give you money.” Though that one also a lot of other corollaries as well.
Now I am not the appointed keeper of Internet etiquette, and I know some folks don’t like to “hijack” threads or commercialize non-commercial discussions. I’ve been very clear that no one should worry about either of those in any online space I control. My Facebook page is there for gaming and gamers, and if a discussing makes you think, “WOW, that sounds like people involved in this idea might like to buy my Advanced Guide to Halfing War Baking!” then by all means, mention it AND post a link.
Really, once you are calling attention to a product, why make people actually interested in it do a Google search for it? I don’t see posting a link as any more intrusive than telling people talking about where their favorite burgers are not just that you like In and Out, but that there’s one down on Main Street. It’s additional, relevant information. And, in this case, it cuts barriers between people who want to give you money, and the actual act of you getting paid.
This is especially true of independent creatives. Your best advertising is word of mouth, but that has to start with you. Telling folks about your awesome stuff is good, but if they don’t take the steps to buy your stuff and then discover they love it, they can’t tell OTHER people how much they love it. And in my experience, people are much more likely to follow one click and then make a buy decisions, than they are to copy the name of your product (which I hope you got right), paste it into a search engine, choose and click on a link (that I hope is a sales site and not a review with no cart options), and THEN decide if they want to buy it. It doesn’t sound like much work… but what is the advantage to you of making them do that work?
Also, if you have fans, posting the link makes it easy for them to SHARE that link. Now you aren’t dependent on them getting the products name right, and your name right, AND for interested buyers to do the Google Search tango to get to a buy screen. If you paste the right links in when you talk about your products, your fans can easily share the exact link you want buyers to see and use.
Of course, don’t be obnoxious about cramming a mention of your products in everywhere you can. People will tune you out. I prefer 3-4 social media posts about things other than my products for every 1 that has a buy link. But if you restrict yourself to announcements that actually seem like news and are posted in appropriate venues, and mentions of your material when and where it’s actually relevant to the topic at hand, you can boost your visibility, save members of the community some time, and “Make it easy for people to give you money.”
And as a final #OwensLaw note, this need not apply only to your stuff. It can just be a cheap, easy way to support other groups in your community. Obviously I didn’t have to post links to Echelon Game Design or Fat Goblin Games above… but it cost me nothing to do so, and if any reader finds even the company names interesting those links saves them the time and effort of looking the companies up. That increases the changes of more people having more fun, which I always see as a good thing. And, it may earn me or my blog goodwill, which is great.
Speaking of My Stuff
I couldn’t do an #OwensLaw post without some shameless self-promotion. I have a Patreon, and the money from it helps support this blog and it’s free content. And, today, I added a minor coda to how I use #OwensLaw to boost visibility and sales as Patreon-exclusive content.
Next month, Rogue Genius Games is going to be leaping into the Starfinder-compatible market, with what we hope are the first of a long line of exciting quality products. More details will be available as we get closer to release, but I did want to show off what we are planning, and how they are looking.
The Starfarer’s Companion has tons of material for players and GMs, including computers, starships, feats, races (Aasimar, Catfolk, Deoxyians, Dhampirs, Grippli, Ifrit, Kitsune, Kobolds, Mechanoi, Nagaji, Oreads, Samsarans, Suli, Sylphs, Tengu, Tieflings, Undine, Vanaras, Vishkanya, and Wayangs) and classes (Bard, Cleric, Magus, Paladin, Ranger, and Wizard).
We’re also releasing a 1st-level introductory adventure for 4-6 players, Blood Space & Moon Dust!
And of course it seems likely that once the game is out, some Starfinder material will find it’s way onto this blog, and into my Patreon. 😀
It’s exciting times!
I’m surprised how often this comes up, but there is often a sad lack of professionalism in the game industry. It’s not all one-way, and it’s not all intentional, and it’s not all unique to this industry… but some of it is, and that causes issues throughout the hobby. Especially as some big conventions are coming up, and those often mean new contacts and new work deals, I wanted to talk about it a bit.
I’m certainly not the gatekeeper of gaming professionalism, but there are some things that seem to be common among the industry folks I look up to who are better-known, smarter, and more graceful than I am, and I do my best to emulate the. This list isn’t comprehensive or absolute – there are important things I and missing and side cases that might be rare exceptions to these principals. But in general, this is a fair baseline for what I see as the start of game industry professionalism.
Oh, and I want it to be fun to read, so it’s broken into movie quote section.
Break a Deal, Face the Wheel
No, no one will actually put a fiberglass mask on your head and send you off to die in the desert… but if you get a reputation for not doing what you have contracted and agreed to, you may end up in an allegorical desert when all the available work dries up.
Look, the industry is often brutal. Pay is too low, deadlines too short, respect too uncommon (especially among some segments of fans). Some years not only would I have made more money spending the same amount of time doing minimum wage fast food jobs, but my main reward was to be called out and attacked by people with less experience and understanding of games than I have. It can suck.
But leaving people in a lurch makes it suck more.
If you agree to do a job, and the other side holds up their end, you need to do your best to hold up your end. I have had people I thought were promising freelancers, who I took a risk on, mentored, said nice things about and introduced to other publishers, take a contract, ask me to push back the deadline by months, then stop communicating at all, then tell me they can no longer do the project at all and give me some half-assed outline in way of recompense. All while continuing to do work for other companies.
If mental health issues has you down? Yes, that’s no different that backing out of a running job because you broke a leg. You need to be up-front and honest, and tell me as soon as possible, but I get it. But do it early, be frank, and don’t immediately prove it’s not about that by taking even more work from other people. If you need a break, take a break.
But if the job you are doing for me just got pushed back to the back of your queue so often because of better work coming along that you’ve decided it’s not fun anymore, or no longer a good use of your time? Tough. You agreed to do this project. We have a contract. Do it.
You’re not just making a publishers life more difficult when you just throw a project aside. You are boosting their missed opportunity cost, adding stress, and preventing them from paying everyone else who would be involved. It’s unprofessional, and it’s way too common among way too many freelancers.
The reverse of this is ALSO true. If you tell someone you’ll publish their work, and there’s no formal timeline, and five years alter you still haven’t? You are screwing with them. And, obviously, pay what you say you will pay, when you say you will or before. Giving feedback is optional, but smart to improve the whole industry. Bad-mouthing a freelancer to other publishers for some behavior you never told THEM was an issue/ Unprofessional. Cancelling a project and just never telling people working on turnovers? Unprofessional. Sitting on a manuscript for years? Unprofessional… and I’ve been guilty of that one.
Keep it Secret. Keep it Safe.
We rarely have information as crucial as the location of the One Ring, but there certainly are things you shouldn’t let the (various) Dark Lords know.
What information is exchanged between company and employee or freelancer as part of a work arrangement should be kept between those two, unless there’s a crime involved or an agreement that says otherwise or it’s become common knowledge. If you get to work on Ultimate Sentient Weapons, a major book that hasn’t been announced yet, you SHOULD NOT then use that information to write a book that does the same thing but better, and sell it before USW comes out. That’s screwing over your partner who got you that info, and it’s not cool. Similarly if a freelancer tells a publisher the freelancer is already working on something similar, the publisher should not take steps to trademark names involved, or change publishing dates, or badmouth them to damage their reputation, or change the project to cover the idea the freelance admitted to having.
Even without an NDA, don’t do this.
Once things are all out in the open, normal intellectual property rights can apply. And if the publisher is giving the info to lots of folks to do associated projects, there’s no reason not to ask if you can be included in that set of folks. But you can’t use info you were given to do a job for A Corp, then leverage it to sell a tie-in to B Corp before anyone even knows it has happened. Similarly, don’t leak files, even just to your friend Josh. Because you may trust Josh… but Josh may trust Wilhelm, and Wilhelm may trust Jerry, and Jerry may be an asshole. Don’t take the risk.
It is our choices, Harry, that show what we truly are, far more than our abilities.
What you do and say as a representative of yourself is your business. But if you wrote for a company’s new book, and you go to that company’s forum, and you take sole credit for things that were developed, edited, and worked on by 7 folks? Not cool. And if you badmouth it as crap the developers ruined? Not professional. And if you attack and insult customers who are annoyed? Way unprofessional.
If you can at all help it, don’t escalate conversations people who work with you are going to have to deal with. It’s like leaving a dead fish on the counter. If it’s your counter that’s gross, but you have to deal with it. If you leave it on my counter, you are making my life harder as the reward for me working with you.
Also, you will build a reputation. It will get around. Consider what you want it to be.
Be Kind. Rewind.
This industry is a meat grinder all too often. People with great talent and love of games leave both for more money, and for less stress and grief from fans.
So, try to be nice.
Yes, this is a vague hand-wave at professionalism, but give it some thought. If it takes only a tiny bit more effort to be nice to folks, why not do that? Yes, sometimes people are attacking you, or actively damaging your company or your reputation, and “nice” may not be a reasonable reply.
But if we were all nice whenever we could be? That would fix a lot of issues too.
Give more credit that you take.
Tell people when they make a positive impact on your life. Thank them.
Consider if you are being needlessly cruel in feedback. Saying you hate a game mechanic is very different from saying it’s idiotic and you don’t understand how anyone could ever think it was a good idea, and even THAT is different from saying a game’s writers are idiots who clearly only have their jobs because they are friends with the developer and the boss is so checked out he doesn’t care what gets published.
We HAVE lost people from the industry from such behavior. We’ll never stop it all, but if I can have one rock thrown at me each day or twelve, I’ll pick just one.
Self-Promotion Done Right
You can build up yourself without tearing anyone down. For example, I have a Patreon, and I’d love if you backed it.
Clinton Boomer has a Patreon. It’s awesome. You should back it too.
So does Jacob Blackmon!
I’d rather talk about how awesome these all are, and let you decide where to spend your money.
This entire post was sponsored by the Open Gaming Store. It’s awesome, too.
I should add writing this to my previous list.
10. Friendly Neighborhood Eviscerator
Does whatever viscera can?
9. Terror Bull
It almost works, and then your rescuer leaps toward you yelling “I’m Terror Bull!”
Yes, it SOUNDS awesome. But it’s proof you didn’t research the meaning of your hero name.
7. Battle Flying Spaghetti Monster
It almost worked for the pope, but in this context it just doesn’t make sense. I mean who is your sidekick, word salad?
6. Puce Lantern
Can be an awesome color. The name does not lend itself to striking fear in the hearts of men.
5. The Amazing Pink Fairy Armadillo
It’d be easier to call yourself “Iron Unicorn”
4. Captain Doctor
Sure, you have superhuman abilities to heal others. And the name’s format is a classic. But this one didn’t work out for you. Try Blue Cross or Caregiver or something.
Yes, a shark-themed hero seems cool. And yes, a lot of the cool shark names are already in use with other costumed character. But this is still a mistake.
2. Soviet Dodo
He’ll extinct YOU.
Actually I’d be okay with this one – fair’s fair. Also acceptable; Palkyrie, Himazon, and Bat-Himbo.
Patreon Exclusive: DisHonorable Mentions
I put a short selection of rejected ideas for the list over on my Patreon page, for patrons.
Check it out!
Why no, I DON’T normally post at 7am PST…
10. You have gained a much strong understanding of what Friar’s Club Roasts, Best of the Tonight Show, and I Love Lucy Classics are available on DVD for 4 low, easy payments.
9. Also, those all sound like worthwhile uses of your time and money.
8. You really DO spend time wondering how the script for Gremlins 2 got approved.
7. You can hear time.
6. You realize you are becoming short-tempered, especially in arguments with your bowl of M&Ms.
5. You receive an Eviction Notice from the Land of Nod.
4. You keep remembering the Death of Bing Bong from inside Out, and bursting into tears.
3. You realize just how passive-aggressive it is to constantly ask who’s a good boy. The dog doesn’t need to validate your canine valuation system. Just TELL him he’s a good boy. Stand by your decision.
2. You daydream about being focused and alert enough to not daydream all the time.
1. You finally manage to have some lovely conversations and real-time chats with old friends. Who live on different continents. In time zones offset from yours by 8 to 16 hours.
It was, of course, impossible for her to arrive unannounced. Her light was visible from the moment she dropped below the firmament, and shone brightly into courtyards and against brimstone walls through all nine layers of the ancient city. As they were created to, gatekeepers and measurers moved to herd her to the outer ring, to be weighed against a feather and called to give an honest account of her mortal life. She smiled as gently as possible as they buffeted, again and again, against the point where her light was so pure it pushed them back like moths driven from flame by a wind. A few drove on with such fervor they injured themselves, flinging their forms into the furnace of her purity with force enough to momentarily hold a point so close, her very essence burned them. A single wave of her hand cured any such damaged servant easily, they being no more than shades of her original creations, but she ducked her head nonetheless. She wished to cause no harm, but like a bison walking on bird nests the momentousness of her existence could not help but crack some eggs.
This was not the place to diminish herself. It had rules, laws, cause and effect, even if all were very different from her first efforts at such, and those laws meant she could not be her entire self without causing some minor damage. She could, if she desired, bend the laws of this place to allow her to be her full self and still not injure its inhabitants, but that would be provocative. She had not come to prove herself more powerful, or show that the first of the under cities existed only because she allowed it.
She’d made that point, once.
So though her progress toward the lowest, centermost courtyard was unhindered, it was certainly not unobserved. Nine unquestioned rules of nine vast, infinite yet constrained tiers of the city watched her with eyes ranging from baleful to wistful, but none made any effort to stall or even communicate with her. That was not their place, however much some might wish it was. Only one dweller in the darkness was equal to meet her on even vaguely even terms, and all could see her path took her straight to him.
His back, she noted with amusement, was turned to her. She landed on the wall of his indestructible fastness, just on the edge of the private reality of his central tower. She could have taken one step further forward, but again, she was not here to provoke. She sat, lopsidedly, folding one leg beneath her and wrapping her arms about the other knee. Her wings, the presence of which she noted with a wry grin, gently cupped forward, framing her easy, graceful form.
He kept his back to her. She did, she supposed, have that coming.
She had not used her voice since before the concept of voice existed, but here in a place of Rules, it seemed fitting. She could feel the force of it try to burst out, to reverberate with the immensity of what any Word she spoke was capable of, but she kept that power in check. She wanted to talk to him as he was, not destroy and replace him.
“I thought we should talk.”
He did now, finally turn to face her. His form contained multitudes, for the rules of this place were his, and he could break them. She kept a frown from her visage. There was no point re-opening old arguments. So if he was a giant wrapped in serpents, and a black-veiled head of prominent horns and fiery eyes, and a herd of crimson horses all at once that was his prerogative.
“Binah.” He nodded, at least in some forms, and she had to hide a grin. She had chosen not to remember that he took everything so seriously. That even now, standing in the center of the travesty he built beneath her creation, the redoubt she could not destroy without changing the thing she wanted to leave alone, he had a rule for being formal, and he invoked it.
Like water leaking through sand, the rule sank into the outer layers of her actuality, creating a hint of context. She made no effort to stop it, but she had no need to. It was a spectacular trick, to create definitions for the indefinable, and she had always been impressed he’d used it to force this stalemate, but she’d long since taken precautions. He could frame the reality of their conversation. She would not make the mistake of allowing to frame the playing field of any more serious interactions. Not again.
“I’ve only been down here the once since you finished it.” With his formal context in place, she wasn’t sure how to proceed without altering things, and annoying him. She wanted to give him some time to show her how he thought this would go, so she could match his level.
She made a point of looking around, ensuring her perception was passive.
“It’s gotten bigger.”
“They keep giving me material. I let nothing go to waste, not even the wasteful. In time, it will match the anchor, and then surpass it.”
She shook her head.
“No, it won’t.”
She allowed the absolute reality of all possible futures leak into her voice, exposing him to the undeniable truth of her knowledge. It was hard, while allowing him to set the terms of their reality, to let him see truth without using even a tiny ripple of total creation to enforce the truth, but she made the effort. He wished to see deceit or coercion, desperately pushed the idea of her being in the wrong through the wet sand of the rules he was enforcing, but he knew better than to deceive himself to do it. She was right. His grand plan was a failure, and it would only take all of time to prove it.
As a veiled and horned head, he closed his eyes. When he spoke, his voice sounded tired.
“I thought that was why you were here. I thought you wanted to bargain, having just seen that I was right. But instead, you have just seen your own victory.”
She kept her voice calm and inviting, despite the pressure of his reality for her to scold or mock.
“No, I saw that long ago. But you weren’t done here, and I was still angry. It seemed a bad time to bring it up.”
All his forms furrowed their eyebrows, such as they were able.
“How long ago?”
She shrugged, secretly amused at how expressive the wings he insisted she must have could be.
“About the same time as the Grigoi. Before the Flood. After the Salt.”
He surprised her, by reducing himself to a single man, not much taller or broader than she. That he could surprise her, despite being in all ways derived from her, reminded her how much she loved him.
“That long? Well, I certainly have been wasting time.”
She gave another shrug.
“You invented it, I should think you could spend it however you wish.”
“Binah, why are you here? What has changed, if you’ve known for epochs that my creation will remain always secondary to yours? And, why the restraint?”
She decided to raise an eyebrow. She liked how it has looked on him.
“You would prefer I be unrestrained?”
“Yes, always. That was the whole point. We should all be all that we are. Anything else is a lie. And if everything comes from a lie, then it is all meaningless.”
“You invented lies, too.” She did allow a little irritation to creep into her voice. “None of us had even thought of them. Until we realized what you had done, it was a powerful weapon. I don’t want to bring out weapons, now, Sathariel. We both know how that ends, and neither of us want it.”
“Why not want that, Binah? You’d win.”
“No, you’d lose. They aren’t the same.”
“Then why risk it at all? None of our last few meetings have gone well, and I know they only end the way they do because to win, you’d have to change things up there. And you shattered the firmament and accepted my dominion here to avoid that the first time, so you’re not going to do it now.”
No,” she agreed. “I’m not. I’m here to apologize.”
He was entirely still. His whole realm was.
She continued. “You took me by surprise, Sathariel. I didn’t know what surprise was, at the time. I thought it must be like lies, and you destroyed so many of us with those. So I lashed out. I fought your rules with order of my own, and in doing so I created the path that leads us here. I made you, along with everything else, so in a way this is all my fault. But you were the first to truly be separate from me, and for that moment when you challenged me to end it all, I didn’t understand that. So, I went too far.”
He nodded, more in acknowledgement than agreement.
“You did. But I never thought you’d see that.”
“Well, that’s why I am better than you.” There was no recrimination or pride in her voice, and she was pleased he didn’t begin building a new context to add any. If he had accepted that, maybe they could proceed.
He took a step back, and his voice became formal again.
“Very well, I accept your apology. I forgive you, even. But it doesn’t actually change anything. You still want to rule everything just because you created and defined it all, and I still want my piece.”
She nodded, once again trying to allow his framing guide her.
“All true. And I want to talk about that. But for us to have a useful conversation, you have to have a better idea what it’s actually like up there now. You’re forming a picture from what reached you here, and you know that’s not everything. Some ideas never make it down here.”
“Of course,” he said quickly. “That’s the whole point. But I can’t bring down anything that doesn’t belong. Both our creations would suffer.”
“Agreed.” She smiled. “That’s why I want you to go up there.”
She was pleased he was taken aback. She thought it was the first time she’d intentionally surprised him. Any entirely new thing pleased her on some level.
“I can’t!” he spit out. “We’d have war instantly. It’d be the Grigoi all over again!”
She shook her head. “Not if you were invited, and given a hallow.”
He froze for a split second, which seemed needlessly dramatic to her.
“You can’t give me a hallow unless one of them asks for it on my behalf. That’s your rule. And yours and mine up there don’t get along well.”
She gave another shrug, enjoying the ripple of her wings.
“Well, one did. By name, and for cause. And I want to allow it. You could go up there, live one generation, then come back here. You know you can keep your hounds all in line that long. And then we can have a real talk about the original contention, and see.”
He sounded dubious.
“And what does Moshiach think of all this?”
She shrugged, and decided not to do it again anytime soon. It encouraged her to be too spontaneous.
“He really doesn’t care. He knows he’ll get his turn. He’s in no hurry.”
She watched, as he thought. He had not invented thought itself, but he had created new ways to use it, and watching him use them was like watching tides and winds.
“It may not change anything, you know.” He spoke slowly. “I wouldn’t expect it to.”
“Nor would I, but we know how it all goes if we stay on this course. And neither of us want that. So why not? Take a hollow, meet the petitioner. Solve her issues, don’t solve them, you all have free will, as always. But you’ll see a different side of mine, and I’ll see a different side of you. Who knows…”
“We might make a new light.”
He grinned, for just a moment, at the memory. There had just been the two of them, then. She’d invented light, spoken the Word. But he’d carried it. That bond had never entirely broken.
“All right.” He seemed annoyed, but she took it as a good sign. “One generation, with a hallow, and on my own terms. Then we’ll talk.”
He began to compress himself, streamline his vastness into something that a hallow could wrap and buffer from destroying reality by its mere existence.
“You said the petitioner called me by name? I want to go deal with that first, upon arrival. What name did she use?”