On Being A Freelance Content Provider
I have often described my freelancing career as being a “Content Provider.” Because for some of the things I have written for 1 to 29 cents/word, “writer” sounds too pretentious. My job is to give the people paying the bill the content they want/need, not to create my vision of high art and argue with the client that they should appreciate it.
Now, that doesn’t mean I keep my opinion on what is good a secret. When someone is paying me a contract rate to give my best effort, that includes letting them know when I think they are wrong on something. And I do–once per wrongness. After that, I give them their money’s worth with my best efforts applied to the way they want it done.
Writing exclusively the way I think it should be done is reserved for when I am in charge of the project, and even then I keep an eagle eye on whether I’m the one out of step with the target audience. Generally speaking I am working with smart, experienced people. I don’t want to dismiss their opinions even if the ultimate call is mine. And, to be clear, that is very much the exception in this business.
Obviously there’s an exception if I feel the content I am being asked for violates my ethics or is damaging for me to work on. That’s happened maybe once over 20 years, but I certainly have decline jobs for fear one of those two things would be true. And in that case, it’s time to refund any monies paid, apologize, and move on.
And as I noted this is for freelance contract work. If I am a staff writer or the publisher, my relationship, and responsibilities to my employer, changes.
So I don’t think anyone should be burning bridges or tearing their hair out over disagreeing with what the best game mechanic or writing style is with freelance writing. I DO think a polite note on when you think your idea is better (along with acknowledgement you are happy to do it there way if they don’t agree) is worthwhile.
But at least in my case after that? You provide the desired content.
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