The Game Industry’s Insanity
There’s a famous quote about insanity — “Insanity is doing the same thing over and over again and expecting different results.”
So, in that regard, I am afraid the tabletop game industry is insane. There are lots and lots of things the industry keeps doing, over and over, and being surprised when it gets the same results.
And, I don’t know that there’s much chance of that ever changing. Because the tabletop industry just isn’t big enough to bring in the kind of analysis and training it takes to properly analyze, iterate, redesign, and take risks about how the whole system is put together.
Here’s just one example — a single data point in a sea of oft-unexamined assumptions.
When my wife was earning her Bachelor’s Degree in Fine Art, she took a class titled “The Business of Art.” In included how to promote yourself, write a resume, respond in an interview, create a portfolio, and so on. While there are more and more college-level classes about game design, they A: tend to focus on digital games (which represent a LOT more money as a market), and B: don’t have tabletop equivalents of “The Business of Games.”
So each new wave of people wanting to do professional ttRPG work have to cobble together best practices and a career path for themselves. Quite reasonably, they look to what was done by people who have the work they want to do and try to replicate, emulate, or adapt those steps. (Adapting is an important part — I came up through a series of magazine articles, from different tabletop-RPG-focused magazines, owned by different game companies. That’s not really an option anymore.)
So the same advice keeps going out, through the same venues… and keeps drawing in the same kinds of creators. Those of us who have ttRPG careers are asked how to get started–on social media, and at conventions, and in fan interviews– and we advise getting on social media, going to conventions, working with small presses and maybe fan projects.
So, the process that we found, and that appeals to us and is friendly to us, is the one we recommend to people (because, to be fair, it works), using the very venues we recommend newcomers depend on to move ahead, is held out as the best path for new talent.
On a larger scale, it’s similar with game companies. Open calls and contests (advertised in the same forums the people running the companies already use), and panels at conventions the company already have a presence at, and waiting for freelancers to drop pitches or ask how to get started at company forums or using company emails.
And, again, that’s reasonable.
But it does mean as long as the majority of elements in the game industry do what we have done, we’re going to get what we have gotten.
So, why is that a problem?
Because diversity is gold.
Because if we want to industry to grow beyond its roots, somehow there has to be an influx of new ideas, new creators, and thus new markets.
Of course some amazing and talented people DO manage to make their way into the industry. Some find the road that we take and use it despite it being harder for them. others forge whole new paths without any help from the existing system. Not only am I not claiming these folks don’t exist, I am specifically saying a bunch of them are BETTER than many of us who took the well-trod path.
But in terms of sheer numbers, creators from marginalized groups remain very much the minority. Which means their input remains a small fraction of the total amount of ttRPG content, and that most game companies don’t have a balance of different experiences and backgrounds among their creators.
A lot of ttRPG game companies are currently looking at the question of whether their products have been, or currently are, vehicles for racism, bigotry, and the reinforcement of negative stereotypes. There are tools that can (and should) be brought in to try to do better, including more outreach to different creators, research of the cultural impact of aspects that inspire new games, and bringing in sensitivity readers.
But as for the origins of the material, the people deciding what book gets publisher, which creators get bigger budgets, who is seem as “qualified” to work on big IPs — if the industry as a whole keeps doing what it ha been doing, it’ll keep getting what it has gotten.
This past weekend was Digital Gen Con, and my friend and colleague Stan! had the idea of us trying to recreate some of the “Bar Con” hanging out that many pros love to do after hours at a convention. So we did… and we saw a lot of people we would have seen in person.
But we also had some folks participate that couldn’t have made it to a physical Gen Con, and many who would find gen Con a terrible experience for any of a number of reasons. I was something different.
It’s far from a solution to the insanity. But it did make me think maybe there are more chances at improvement than I have normally thought.
That’s just one small part of the imperfect nature of the #RealGameIndustry I have seen over the years. But I hope shining a spotlight on it might convince one or two other people in the industry to look at new ways to getting information out. New ways ti tutor and mentor people. New ways to find creators.
New ways to change from insanity.
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Posted on August 3, 2020, in Business of Games, Con Season, Gen Con and tagged Business, Editorial, Essays, Publishing, Work. Bookmark the permalink. 1 Comment.
I think this is a very good point. The game industry is, belatedly, trying to recruit a broader selection of middle-class, college-educated Americans, but that’s not really enough to get “diversity”.
To broaden beyond the middle class, it needs to be possible to break into the industry without a job or a background that allows you to do, essentially, unpaid internships. That means paying professional rates to starting authors: 8c/word, at least, for the first piece that someone submits to you. Any company that has employees who make a living should be looking at introducing this as soon as possible.
To broaden beyond college-educated, the industry needs to either employ editors to convert varieties of English to “standard” English, or broaden the range of acceptable variants of English in publications. Actually, I think there are signs of this happening — the Defiant RPG is selling very well despite being obviously written by non-native speakers.
To broaden beyond Americans, moving beyond physical conventions is important, as is a consciousness that the amount in a contract should be the amount that the writer is paid, not the amount that the company pays out. That is, it is the company’s responsibility to pay the fees to get the money to the author. Those are part of their expenses. (Or pay the author 10c+ per word, so that it is still a pro rate after paying the fees.) The language factor will also help here.
These are genuinely difficult, but I strongly suspect that they are bigger barriers to participation than the presentation of fictional societies that don’t look like early 21st century Seattle.
(And yes, I am aware that I am over-generalising; I am not and never have been American, for a start.)